Here’s an impressive new online film from Tribal DDB Amsterdam and Stink, which cleverly manages to demonstrate the benefit of the new Philips Aurea TV’s high definition picture quality, using a type of media that probably wouldn’t normally be considered for that sort of task.
Eerie and immersive, the film takes you into the heart of an epic shoot out between some cops and some freaky clowns, using a frozen motion technique that allows you to take in all of the details that you would otherwise miss in a blink of the eye.
It feels like a cross between the Dark Knight, Heroes, the Matrix and some kind of Halo-esque computer game, and with a suitably sinister twist at the end, it’ll not only draw you into watching it all over again, but it’ll leave you wanting more.
Fortunately there is more! The Philips microsite version allows visitors to activate hotspots with additional content that reveals some of the techniques used to make specific scenes within the film (a bit geeky, but well worth a look if you enjoyed the production values of the film as much as I did).
